Ashdon, Inc. announced today the debut of its 2015 Disney Forever Enchanted Cinderella collection, its new line of prom and special occasion dresses inspired by the classic Disney tale and Walt Disney Studios live-action film Cinderella coming to theaters March 2015. Launching at retail February 25th, just in time for the 2015 prom season, our Cinderella inspired collection captures the spirit of this timeless story through glorious treatments and a variety of silhouettes and fabrics. Dresses feature a variety of on-trend fabrics such as chiffons, organza, tulles and jerseys with beautiful embroidery detail.
In addition to a keepsake gown reminiscent of the alluring dress Cinderella wears to the ball, there are four iconic design themes designed to tell the classic story including Disney Cinderella Grand Entrance Design Collection, Disney Cinderella Stroke Of Midnight Design Collection, Disney Cinderella Magical Transformation Design Collection and Disney Cinderella Perfect Fit Collection and nearly 50 style options, and a size for every body type; the Disney Forever Enchanted Cinderella collection is sure to enchant a new generation of young women who want to create a lasting impression on their special night.
This new Disney Forever Enchanted Cinderella collection represents a magnificent chapter for our brand, and were excited to give Cinderella fans everywhere, including those who have loved the story for years and to those who will get to know it for the first time through this collaboration, a chance to experience their own real life fairy tale, said Ashdon CEO, Nick Yeh. By working together on this lovely collection, we hope to instill a sense of beauty and confidence to help remind young women everywhere that dreams can come true!
The Cinderella keepsake gown will be sold exclusively online by retailer/s Promgirl.com and Simplydresses.com retailing at $495.00USD – To be the exclusive online retail partner for this initiative is both exciting and an honor. We strive to make the major events in a girls life, especially Prom, incredibly special and what could be more special than wearing the dress of such a beloved Disney icon like Cinderella, saysDavid Wilkenfeld, CEO of PromGirl.
The full Disney Forever Enchanted Cinderella collection will be available at specialty and formal wear retailers across the US and Canada. Dresses will be available in a variety of sizes with MSRP’s ranging from $350-$800. Please visit www.foreverenchanted.com for further information.
