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Milan Fashion Week Spring 2013: Ermanno Scervino styles Hair Design by Gabriele Trezzi for Moroccanoil

Gabriele Trezzi used Moroccanoil products to create a look that was chic and feminine, to highlight the elegance of the clothes in perfect harmony with the spirit of the collection: Moroccanoil® Treatment Light, Moroccanoil® Curl Control Mousse, and Moroccanoil® Luminous Hairspray Medium. The Look: “I wanted an elegant and refined hairstyle, but at the same time with an image that could transmit true grit and modernity. My fantasy took me to the legendary 1960s, all feminine and glamorous, but revisited in a fresher and more contemporary note and with a brand new sense of movement,” said Gabriele Trezzi.

Rigorous at the front, the hair was gathered softly at the back in to a low ponytail with a slight touch of volume on top of the head and then tied at the nape of the neck in a very special slip knot. “To obtain the best base it is vital to have hair that is naturally beautiful and healthy, and wonderfully shiny.  Therefore, I used the Moroccanoil products to guarantee hold and extraordinary shine for the hairstyle.”

How The Look Was Created

“Before beginning the styling process, I applied a small amount of Moroccanoil® Treatment Light to achieve a soft base that is naturally healthy and shiny.

“I then applied Moroccanoil® Curl Control Mousse, a fantastic product for creating base and structure, and dried the hair carefully with the Moroccanoil® Professional Series Hair Dryer and Moroccanoil® Ionic Ceramic Brush.

“Once the hair was completely dry, I sprayed the entire head of hair with Moroccanoil® Luminous Hairspray Medium, an extraordinary product that guarantees hold while, at the same time, allows you to work the hair the way you want to.

“With the base now ready, I began to create the hairstyle: I first made a deep parting on the left side and divided the hair into three sections. With a medium iron I started to curl the hair into intense waves. Then I brushed it all to create a soft and sensual effect.

“To create volume at the back of the head, I back-combed the hair just above the nape with rapid yet light movements, fixing it all with Moroccanoil Luminous Hairspray Medium. The aim was to achieve a pleasing contrast: sexy and soft at the back, rigid and precise at the front.

“I completed the look by gathering the hair into a low pony tail, soft yet structured, letting it fall backwards in soft waves.

“At the end, I worked at the front keeping the hair flat and smooth, pulling the longest curls of hair back to cover the ears. Moroccanoil® Luminous Hairspray Medium proved to be indispensible in achieving the necessary strength to hold the look in place.

“As a final touch, I secured the look using Moroccanoil® Luminous Hairspray Medium, for a perfect hold but that is still light and natural.”

The Products

Moroccanoil® Curl Control Mousse is an innovative, all-in-one argan oil-infused styling product that holds, as well as creates bouncy, smooth, frizz-free curls. (MSRP: $22.00 / 5.1 fl. oz.)

Moroccanoil® Luminous Hairspray Medium locks in desired styles all day long without compromising shine or luminosity. A proprietary argan oil-infused formula, it produces a medium, manageable and touchable hold with a burst of healthy-looking shine. (MSRP: $21.00 / 10 fl. oz.)

Moroccanoil® Treatment Light is a remarkable, instantly‐absorbed argan‐oil infused formula found in the kits of virtually every major celebrity, runway, and editorial stylist. Exclusively designed to give fine and fair-colored hair a natural‐looking silky, lustrous shine and a frizz‐ and static‐free finish, it strengthens, conditions and revitalizes hair while speeding drying time. (MSRP: $40.80 / 3.4 fl. oz.)

Moroccanoil® Round Brush. Perfect for all hair types, it is an ideal tool to create shape, enhance curls, and help add volume. Tourmaline ceramic and Ionic technology help reduce frizz and static, cut down on drying time, improve condition and increase shine.  (MSRP: $28.00 / 2 1/8”, (MSRP: $24.00/ 1 3/8”)

PHOTO CREDIT:

Milan Fashion Week

Ermanno Scervino Spring / Summer 2013 Collection

Hair by Gabriele Trezzi for Moroccanoil

Photos by Fillipo Mutani for Moroccanoil

Cuca

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