GQ and Northern Grade announce a partnership to open a menswear pop-up market in Los Angeles. The pop-up will feature original American brands and offer music, spirits, and local food. GQ and Northern Grade partnered in March with an inaugural pop-up in Brooklyn.
The shop, located in the CNTRLstudios in Downtown Los Angeles, will be open October 4–5. Participating brands include Pierrepont Hicks, Rogue Territory, Deep Pocket Jeans, Iron & Resin, Quiksilver Originals, Fielder’s Choice Goods, Filth Mart, Capital Eyewear, Frank & Eileen, Owen & Fred, Weiss Watch Co, Miansai, Grown & Sewn, Clark & Madison, Gitli Goods, Clay & Bros, Bison Made, Chippewa Boots, Almond Surfboards, Richer Poorer, Apolis, Jack Robie, Knickerbocker Manufacturing, 3sixteen, Lot Stock & Barrel, Rima Hyena, and more.
“After a successful launch in Brooklyn, we’re excited to continue our partnership with Northern Grade with the opening of a second menswear pop-up in downtown LA,” says GQ vice president and publisher Howard Mittman. “Similar to GQ, Northern Grade curates some of the finest products for today’s modern gentleman. The shop will be a perfect addition to LA’s burgeoning arts district.”
“We are thrilled to partner with the GQ team again and head to the West Coast,” says Kat McMillan, cofounder and creative director, Northern Grade and Pierrepont Hicks. “The downtown LA Arts District is such an inspiring place and we are so excited to be there.”