CMT (Country Music Television) is using the Color app and Verizon Wireless to do a series of LIVE Broadcasts from the CMT Music Awards, taking place on Wednesday, June 6th. CMT Host Evan Farmer will Broadcast LIVE using the Color app from his phone to fans’s phones, offering the ultimate LIVE status update – sharing what’s really happening behind the scenes from one of country music’s biggest nights. Taylor Swift, Carrie Underwood, Lady Antebellum, Blake Shelton, Miranda Lambert and many others will be in attendance. Also Kristen Bell and Toby Keith are hosting. http://www.color.com/cmt
WHO: CMT will be using Color and Verizon to Broadcast LIVE from the CMT Music Awards, taking place on Wednesday, June 6th. Host Evan Farmer will be streaming LIVE from the red carpet and backstage using just the Color app and a Verizon 4G LTE phone to bring you exclusive interviews and behind the scenes access.
WHAT: Color is a free application for Android and iPhone that lets you instantly capture and share LIVE video Broadcasts and photos with friends on Facebook. Color gives users with a wide range of smartphones the ability to Broadcast up to 30 seconds of LIVE video.
WHEN: 8pm EDT/7pm Central, on Wednesday, June 6th
WHY: For the first time, country music fans and The CMT Music Awards audience will get a behind-the-scenes look at what happens at one of the hottest awards shows of the year. From the backstage activities, to an over-the-shoulder view of the red carpet, people everywhere using Color will get the ultimate behind the scenes status update.
HOW: To get red carpet and backstage access, all you’ll need to do is fan the CMT Awards or Verizon Insider on Facebook (links below) and get the free Color app.
When CMT’s LIVE Color Broadcasts air, you’ll get a notification on your phone to watch LIVE!