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Prince’s Legendary “Sign O’ The Times” Concert Film to Premiere in IMAX Theatres Globally

Get ready to be transported back to 1987—but through the most dazzling, immersive experience possible. Mercury Studios, FilmRise (a Radial Entertainment company), and IMAX have teamed up to bring Prince – Sign O’ The Times back to the big screen—this time in IMAX for the very first time ever. From August 29 to September 5, 2025, fans around the globe can rediscover Prince’s electric concert film in dazzling detail and sound.

Directed by the legendary Prince, Sign O’ The Times features powerhouse performances anchored by the star himself alongside Sheila E. and his sensational band. It seamlessly blends cinematic narrative with high-voltage concert energy, capturing the musician at the peak of his creative powers.

Now, this iconic work has been remastered using IMAX’s cutting-edge Digital Media Remastering (DMR) technology to elevate every moment—from the thunder of the drumbeat to the subtlest flicker of stage lighting. It’s not just a film—it’s a passage into Prince’s vibrant world, reimagined for today’s audiences.

What Makes This IMAX Premiere Unmissable?

  • Precision Surround Sound – Audio engineered to replicate the feel of a live concert, delivering every note with clarity and punch.

  • Optimized Theatre Geometry – Every screening space custom‑calibrated to increase immersion—Prince’s performance surrounds you.

  • Crystal‑Clear Visuals – Enhanced resolution ensures you can see every spark, every costume detail, every fearless expression.

  • IMAX DMR Remastering – State‑of‑the‑art digital remastering that revitalizes vintage film with modern detail and dynamism.

  • Global One‑Week Exclusive – A limited engagement that turns this re‑release into an event—don’t miss the chance to see Prince’s genius on the largest canvas.


A Time Capsule Reborn
Originally released in 1987, Prince – Sign O’ The Times fused concert footage with cinematic flair, capturing a force of nature in full bloom. Featuring unforgettable tracks like “If I Was Your Girlfriend,” “U Got The Look” (with Sheena Easton), and the eponymous “Sign O’ The Times,” the film showcases Prince’s fearless versatility—from funk and rock to soul and beyond.

This IMAX edition doesn’t just reproduce the experience—it re‑animates it. From the opening chords to the final crescendo, audiences will hear music the way it was meant to be heard—and see Prince’s artistry in a way few ever have.

Essential Viewing Info

  • Global IMAX Release: August 29, 2025

  • Early Access Showtimes: Available starting August 28, 2025

  • Runtime: Approximately 85 minutes

  • Rating: PG‑13

  • Director & Star: Prince

  • Producers: Robert Cavallo, Joseph Ruffalo, Steven Fargnoli, Joseph Ruffalo; Co‑Producer: Simon Fields; Director of Photography: Peter Sinclair

  • U.S. Distribution: IMAX; International Distribution: Pathé Live (the same team that helped bring Queen Rock Montreal to global success)


How to Secure Your Spot
Don’t miss out on this rare cinematic tribute. Visit www.imax.com/prince for theatre listings and ticket purchases in your area. Whether you want the full dramatic immersion of IMAX sound and visuals or simply wish to be part of a cultural moment, this is your call to action.

Be social—and share your excitement!

  • IMAX on Facebook, Instagram, and X (formerly Twitter) with #IMAX

  • Prince fan communities on Facebook, Instagram, and X with #PrinceSignOTheTimes


In Summary
Prince’s Sign O’ The Times in IMAX isn’t just a screening—it’s a resurrection of artistic brilliance, an invitation to witness legacy in crystal‑sharp reality. For one unforgettable week, step inside the stage, feel the rhythm in your bones, and see the purple icon with newfound clarity. Let August 29 through September 5, 2025 be the time you relive—or discover anew—the transformative power of Prince.

prince

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