Runway at Playa Vista announced the addition of eight new tenants to the growing list of retailers that have signed leases to be part of the new mixed‐use lifestyle center being constructed in the heart of the Playa Vista community.
The Studio MDR will bring its unique brand of fitness to Runway along with several new restaurants, including 800 Degrees, Urban Plates, ROC Kitchen, and N’Ice Cream. Starbucks, 18/8 Fine Men’s Salons and Varnish Lab nail salon have also signed leases. The announcement of the new leases was made by Runway’s development team, including Lincoln Property, Phoenix Property Company and Paragon Commercial Group.
These new tenants will join several top brands that are already part of the Runway line‐up, including restaurants Lyfe Kitchen, Panini Café, Hopdoddy Burger Bar and Sol Cocina. Prominent retailer Whole Foods is planning to open its new store early next year. Cinemark’s NextGen nine‐screen multiplex with RealD 3D capability, self‐serve concession stands, and an open plaza with a cocktail lounge is expected to have its premiere in November of this year. Chase Bank, Wells Fargo Bank, and CVS Pharmacy will also be part of Runway.
“We are tremendously excited to welcome the newest group of tenants to Runway at Playa Vista,” said David Binswanger, Executive Vice President of Lincoln Property Company. “Our residents, homeowners, and neighbors will now have access to even more premier shopping, dining, and entertainment options.”
Playa Vista and the surrounding area, recently dubbed the “lower Westside” and “Silicon Beach 2.0,” is a growing technology and entertainment hub home to many prominent creative and socially engaging companies including Facebook, YouTube, Konami, Electronic Arts, Microsoft, Fox Sports, Belkin and TMZ, as well as leading ad agencies 72andSunny, Chiat/Day and Deutsch, socially conscious manufacturers like TOMS Shoes, and Hercules Studio—the film stage for Avatar and Iron Man 3. The community, already home to more than 7,000 residents, also features beautiful neighborhood parks, a variety of new for‐sale and apartment homes, a K‐5 public school, city library and many more amenities.
Introducing new residential, commercial, retail, and open space only 1.5 miles from the Pacific Ocean, Runway at Playa Vista is a welcoming spot to live, work, shop and play. The location puts Runway within easy reach of LAX as well as the 250,000 residents of Manhattan Beach, Westchester, Marina del Rey, Santa Monica, Venice and Culver City.
“Runway at Playa Vista is one of the most exciting developments to ever come to West LA,” said Mark Harrigian, Principal of Paragon Commercial Group. “We couldn’t have asked for better tenants to fill our property and we look forward to welcoming more of the city’s creative, forward‐thinking companies in the near future.”
Construction is anticipated to be completed in early 2015, with many tenants opening their doors before the holiday shopping season in 2014. When complete, Runway at Playa Vista will include over 220,000 square feet of retail, 420 residential units, and 30,000 square feet of office space spread across eleven acres. The retail complex, designed by Johnson Fain, will feature wide sidewalks for outdoor dining, soothing water features, communal seating areas, fire pits and a direct connection Playa Vista’s Linear Park. A lantern‐shaped tower with a steel mesh exterior and dramatic lighting will house a central lanai lounge that anchors the center and serves as Runway’s central meeting place.
“These eight new tenants will be a fantastic addition to Playa Vista and will help ensure that Runway becomes the true hub of our community,” said Randy Johnson, Executive Vice President at Brookfield Residential, the community developer of Playa Vista. “Runway is the located at the heart of our growing Silicon Beach community and we could not be happier to see this groundbreaking development come to life.”
CBRE is the leasing broker for Runway. Retailers interested in Runway should contact Zachary Card, CBRE Retail Services, at 310‐550‐2542
